I was browsing the net, when this survey caught my eye. Unlike those test subjects, I was not yakking into a cellphone, so I noticed the clown on the unicycle. What is surprising though, is the ingenuity of those psychologists in using an "out of the box" approach. They chucked out the traditional, boring and so 90's idea of using statistics. Clowns on unicycles is the new in-thing baby!
Maybe next, those people will conduct surveys to measure the hotness of a model by measuring the modulus of elasticity of a man's penis. Or gauge the "surprise" quotient of a statement by measuring Atal Bihari Vajpayee's reaction time. Or estimating the age of an object by asking Advani to recall it. Who knows, these people might check alertness of clowns on unicycles by asking them to report pedestrians talking on cellphones.
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